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Branding

Co-Branding

is a marketing partnership between at least two different brands of goods or services. The challenging part is which corporate identity should dominate, is it the franchise or the hosting brand, Aljomaih has faced long debate on this issue.

Prism was there to give solutions for the branches facade and how both brands should be presented; “Enterprise” an international brand and Ajar a new hatched professional rent a car brand that will run the international brand.

Ajar - Prism A1/ Brands Elevation - Client - Projects - Rental
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Published onMon Sep 12 by
Ajar Aljomaih
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